From a Kei Truck Dream to a Global Mission

From a Kei Truck Dream to a Global Mission

How We Started: Why We Launched This Business

When I was a teenager, I saw a kei truck in Hawaii.
It was such a surprising sight — this tiny Japanese truck working hard, far from home, on a tropical island in the U.S.

That moment stuck with me.

As I started traveling more and exploring different parts of the world, I noticed something:
Japanese vehicles are loved almost everywhere.
From Asia to the Middle East, the U.S. to Oceania, people were driving old Japanese cars and trucks, fixing them up, and using them for years, not just as machines but as trusted companions.

I met so many people through cars: mechanics, small business owners, collectors. I was deeply moved by how much care they put into maintaining their vehicles.
But I also saw the struggle. Parts were hard to find.
People wanted to keep their vehicles running, but supply chains weren’t always there to support them.

That’s when I realized this could be more than just a business.
We’re not just shipping out auto parts.
We’re exporting Japanese car culture.

That’s the mission my friend and I decided to take on.
And it all started with a simple moment, spotting a kei truck in Hawaii.


Let’s stay connected

We believe cars are more than transportation. They connect people, stories, and places.
We hope to keep sharing that spirit with you, one part at a time.

If you're ever planning to visit Japan and have any questions, feel free to reach out.
We’d be happy to help however we can.

Thanks for being here with us.

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